In December 14th, according to foreign media reports, as many years ago iPod MP3 player market, like the iPad, Apple seems to be competing for the dominance of the tablet PC market. However Microsoft has used its Surface series to issue a counterattack. In October online sales, Microsoft Surface sales of a substantial lead apple iPad.
Ecom Insights Panel 1010data, a market research firm, surveyed 100 online retailers across the country, nearly 95 of the online subscription business. Data show that in October 2015, Microsoft Surface became the highest sales in online sales of tablet PCs, its online sales in the United States Tablet PC market accounted for as high as 45, apple iPad is only 17. This is Apple's first time to sell online sales this year, failed to keep the top spot.
For Microsoft, October is a particularly important month, especially the company held in October 6th
To be sure, Microsoft will make full use of the Surface brand effect. In fact, Microsoft devices far more than the price of the competitor's products, but in October its sales have remained high. In the more competitive shopping season, we will find what momentum to promote Microsoft into 2016.