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Micro-red envelope big data: love it is not actually 90 after

via:驱动之家     time:2017/1/27 8:33:23     readed:1361

Tomorrow is New Year's Eve, a big wave of WeChat red envelopes coming. In the busy test stability at the same time, the WeChat team also announced a number of micro-red envelope on the data, interested may wish to see.

1,80 after the most love send and receive micro message red envelope, followed by 90

Data show that in 2016 the whole year, 80 is the most active group to send and receive WeChat red envelopes, whether it is "red envelope" or "red envelope", the number of times ahead of other age groups. It is worth mentioning that, from the red envelopes, the number of red packets received view, ranking a high degree of consistency, followed by 80, 90, 70, 60, 00 after.

2, peers between red envelopes more active, 60 after 60 favorite

From the age of the habit of sending and receiving red packets of view, 2016 80 after the year 80, 90 after 90, 70 after 70, the red envelope to the most popular three lines.

Of the top 10 hot routes, four are within the same age range, and three of them are among the top three. The top 10 lines, 60 after the finalist of the path is issued after 60.

3, men love red envelopes, the opposite sex red envelopes more frequent

Men more red envelopes, most people agree with this conclusion, micro-red envelope data also confirmed this point. 2016 year, red envelopes for men and women than the number of 124: 100, red envelope in terms of the number of men and women than the ratio is 103: 100.

The data also show that in 2016, the proportion of red envelopes given to males by men was 29.5%, and that for females was 18.8%. The proportion of red envelopes among the opposite sex was 51.7%, 48.3% higher than the same sex. However, the number of women sent to males was higher than that of males (26.5% and 25.2%), which is surprising.

4, Guangdong Province, the most trenches, Guangdong, Jiangsu, Zhejiang, Hunan, the highest number of red packets sent and received the top four

Data show that Guangdong, Jiangsu, Zhejiang, Hunan, Sichuan, Hebei, Fujian, Shanxi, Shandong, Henan is the red envelopes in 2016 the highest number of 10 provinces, including red envelopes up to 10 cities in Guangdong Province, Shenzhen, Dongguan finalists.

In terms of red envelopes, in the year of 2016, the 10 provinces with the highest number of red envelopes were Guangdong, Jiangsu, Zhejiang, Hunan, Hebei, Shanxi, Sichuan, Henan and Liaoning. Guangdong, Jiangsu, Zhejiang and Hunan are among the top four provinces in terms of revenue collection and distribution. These four provinces have also become the most active areas for red packets.

5, the first 10 red envelope routes are associated with Guangdong, Guangdong and Hunan, "the most pro"

Geographical point of view of the data, Guangdong is also keen to carry out the red envelope with the various provinces of interaction. Red packets flow the most popular 10 routes, each with the Guangdong-related. Ranked first in Guangdong, Hunan, the number of red envelopes, becoming the most intimate of the two provinces.

6, every holiday, WeChat red packets are welcome to send and receive a small peak

As mentioned at the beginning of the year, in 2016 the annual holiday, WeChat red packet transceiver volume ushered in a small peak, including February 7, 2016 New Year's Eve that day, the global participation in WeChat red envelopes to reach 420 million, The amount is to reach 80.8 million, the peak in the transceiver 409,000 red packets per second.


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