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Netease Ding Lei: the first priority of the game is not how much money earned

via:博客园     time:2017/5/21 12:00:33     readed:1109

May 20 at 14:00, Netease game 2017 annual conference officially opened in Guangzhou, the third year of the 520 game love day theme as "love really echoed" Netease company chairman and chief executive officer Mr. Ding Lei came to power Speech, said Netease game will continue to really return the player's love; let the player enjoy the pure fun experience, NetEase game is the future direction of development.


The following is the speech:

Ladies and gentlemen, ladies and gentlemen:

good afternoon! Very pleased to come to Netease game 2017 annual conference site, and everyone chat with a few words.

2017 years, yesNetease uphold & ldquo; to ingenuity, to innovation "and the growth of the first 20 yearsThe This 20 years, Netease game has been developed since the establishment of very fast, I would like to thank each of the game enthusiasts support, you are driving the NetEase game performance doubled.

2017 years, also 520 games love day held the third year. "Love & rdquo; is the source of all the stories of NetEase. In the past we are by virtue of a cavity love, launched one after another boutique game; & ldquo; love & rdquo; also all players on the game's unique resonance. It is because of love, we will and NetEase gathered together loud cry. Game lovers, is our common identity.

We have statistics, the world has more than 100 million people, played NetEase game. Which has nearly one million people, playing Netease game for more than 10 years. Netease game product vitality, in the past 10 years has also maintained a steady growth. It can be said that NetEase game life, and players have been closely linked. And the player a heart, in order to make worthy of love of the game, which is NetEase game solid brand power source.

It reminds me that we are set up"It is also the theme of this year's conference." Love is really a rehearsal & rdquo;

In the growing size of the players today, we see that the player is not a group, and now almost everyone is a player; the other hand, Netease game has gradually become the world's leading game development strength.Netease game, our first priority, not thinking about how much money, player satisfaction is the first business.

Previously, our players like the heavily immersed gaming experience, but also gave us a lot of positive feedback, so that we have the confidence to do fine do special But this time we see a new change: now, The game is the media, is the topic, is a social tool, but also an extension of our lives.We play the game needs, become more direct, and more simple. The game on the player's attraction, has not only play itself, but also a share of fun.

I have always liked to say that the world only eat and play, can make people really feel happy.So that more players enjoy the pure game fun, NetEase game is the future direction of development.We will guide the domestic heavy against the game's mild trend, while the independent game and mild competitive games to increase investment. We will work with partners, hope that the world's game enthusiasts, can share high-quality games.

Finally, I am pleased to tell you that we are the first to link all Netease game player platform "event club" rally, today officially on the line. Netease's many high-quality brands, such as NetEase cloud music, NetEase koala purchase, Netease strict selection, Netease flavor and easy coffee, etc., will join hands NetEase game, through this platform to continue to feedback players. At the same time, will work with more areas of the brand, to provide players with life convenience and exclusive privileges.

Please love the game you love to enjoy your holiday. thank you all!

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