BI Chinese station reported on July 20th
After months of delays, Samsung finally launched its own digital assistant, Bixby, in the United States on Wednesday.
Looking back at the release of Bixby, you'll feel that Samsung's release of this product itself is blind. Samsung before Galaxy S8 has not released, began to promote Bixby, and even on the side of Galaxy S8 mobile design a switch to the button.
But soon, it had to postpone the release of Bixby. When the Galaxy S8 was launched in April this year, it delayed the release of Bixby to the summer.
Now, the long overdue Bixby has finally met with consumers. What's the good of that? More importantly, how does Bixby adapt to the already crowded digital assistant market?
Following is BusinessInsider's technical editor, Steve Kovac (Steve Kovach), some initial impressions of Bixby:
It's too late
Now it is 2017, and developing a digital assistant from scratch is a mistake in itself. Google, apple, Amazon, and Microsoft are all in front of Samsung, and they have a bigger impact on building an ecosystem around digital assistants. Fortunately, Samsung has a large number of developers, they can develop various applications for this digital assistant, even if this digital assistant can only be used with a mobile phone in one country.
The design of Bixby is mainly to control the function of the user's mobile phone, not to answer questions for the user. This is not a digital assistant that consumers expect. A lot of questions raised by users, Bixby can not answer, but simply give users a list of Google search results, which users do not have any use.
Galaxy S8 also supports Google assistant Assistant, does Bixby want to compete with it?
Of all the big technology companies, I think Google is a leader in machine learning, speech recognition and artificial intelligence. These are the key ingredients in the achievement of good digital assistants, which is why Google Assistant is so excellent.
Like all new Android phones, the Galaxy S8 also supports Google Assiatant. Thus, Samsung users do not understand, Samsung really want them to use Google Assistant or Bixby? Samsung might as well cooperate with Google rather than develop Bixby by itself.
Voice control is good, but it's embarrassing to use the wrong place.
In fact, there is no need to put the basic feature phone to use voice to control. For example, press a button you can easily adjust the volume, why must through
But Samsung has designed this functionality for Bixby, where Bluetooth, WiFi, screen brightness, and volume can be controlled by voice and Bixby. In most cases, it is not convenient or faster to control these functions through voice commands and Bixby.
Of course, voice commands are good for some applications. Bixby is compatible with Samsung's native applications such as phone calls, text messaging, reminders, e-mail applications, and some third party applications such as Gmail and Twitter. I find it very effective and useful in most cases.
But, as I said before, Bixby can now be used only on one mobile phone in one country, so third party developers are unlikely to add Bixby to their applications.
In the future, it may become better and better.
In theory, Bixby can and will become better and better. The more people use it, the more likely Samsung is to do the right thing. In fact, Samsung seems to encourage Galaxy S8 users to use Bixby in some form of reward.
Samsung also has a technology called Viv, developed by the group that developed Siri. Viv is said to be pretty good and will eventually be integrated into Bixby. Although Bixby get enough sound and other competitors have the opportunity to meet as equals, but for now, it is not a mature product.