At the GeekWire summit, Nadera pointed out that regardless of whether consumers choose Android or iOS platform,MicrosoftCan ensure that application support is provided. Although in the past period of time, because only on the Windows platform line, Android and iOS development is not enough attention has been criticized by users, but Nadra said the company has undergone a positive adjustment, Office is the best case.
As for Microsoft to give up the reasons for mobile hardware, Nadra admitted that the current share of Windows in the mobile phone market does not allow the company to continue to invest in the field. In an interview Nadera said:
Obviously we do not have enough market share to support our smart phone hardware, which is the natural choice of the consumer market, and this is also placed in front of us the reality. And no market share of the third largest ecosystem has been lost competitiveness, can not attract more developers. And now we can do is to ensure that the system is in a state of support, in the ordinary consumers will not be concerned about the place better service business users.