Some time ago, Guo Mingji, an apple analyst with accurate forecasts, said that Apple would continue to launch three new iPhone products in 2018. Later, the supply chain and new broke the news, saying that these three iPhone, one is the upgraded version of iPhone X, one is a larger screen iPhone X. As for the last paragraph, the whistleblowers said the details are unknown, but it should be a new machine equipped with LCD panels.
When people are still skeptical of this information, the analyst sound again in a note to investors not long ago. He is sure Apple will release a 6.5 inch OLED version of iPhone. If the analysis is accurate, then it is likely to be named "iPhone X Plus"". Not surprisingly, this new machine will have Plus and iPhone 8 as large as the body, but the full screen design, and equipped with the original camera deeply faces ID.
But compared to the "no surprise us new machine iPhone X Plus" and this, what is more interesting is that Guo Mingji gave more details about the mysterious third new machines.
He said the new version of LCD, iPhone, has a screen size of 6.1 inches and sells for $650 to $750, targeting the middle end smartphone market. The design of the new machine will be very different from that of the OLED version". Its resolution is lower than the latter. However, analysts confirm that the face ID and the original camera will be available to replace Touch ID.
Because the Home key has no need to exist, so even if the LCD version of iPhone, Guo Mingji believes that Apple will also be "new border thickness machine cuts". Finally, the three new machines are likely to be on sale next September.
So is it possible to call the "LCD version of iPhone for the middle end market"? Yes, of course. And the possibilities are enormous. If the OLED version of the iPhone series then went for $999 entry-level price of high-end line, so apple is to launch a new machine price is more close to the people to meet the needs of more people, it can also give a new version of the OLED machine in price caused by a transition, it is not as expensive very strange.
In addition, we can not ignore the capacity of OLED. Even though the OLED panel's output has improved dramatically next year, there is a need for a new machine that can definitely guarantee its supply, where iPhone is more secure.
It's worth noting that, when Guo Mingji described the new machine, he didn't say it was using "full screen design", but the border "slashed"". As a result, it is likely that the LCD version of the iPhone will not be the same as the other two new machines, using a full screen, and the use of a narrower border, but still have a border design. In a way, it's like 10.5 inches iPad Pro.
However, there are also news that Apple hopes to cooperate with the panel supplier JDI, the use of the latter Full Active LCD technology. By improving the process, JDI implements borderless layout on the LCD screen by using Full Active technology. But Full Active LCD doesn't have a full screen, because it needs to have a lower frame. If Apple feels that it's okay, then this iPhone is pretty good.
Of course, Apple may still adopt relatively conservative design ideas on low-end models. Analysts say it's screen size is 6.1 inches, so the size of the new machine should also and iPhone 8 Plus almost, just because there is no Home key, the screen size can be increased.
The industry is skeptical about this analysis, because we all know that the market performance of iPhone 8 and iPhone 8 Plus is not very ideal. IPhone X's hot sale proves that consumers are willing to pay a big price in pursuit of the best apple experience. Apple doesn't learn a lesson, and wants to come back with a cheap iPhone next year. Is it going to be successful?
The fact that iPhone 8 two models of the cold is not entirely because people high hopes for iPhone X, but it is compared and the generation of the iPhone 7 is really like, so many people have the desire to upgrade. In the final analysis, Apple should understand the psychology of consumers. To make the cheap version of the model favored by people, or it is cost-effective enough, or at least bring a visible improvement.
At this point, this 6.1 inch LCD version of iPhone is better than iPhone 8. From the point of Guo Mingji's description, it should finally break away from the way from iPhone 6. Technically, the new machine has also joined the popular face ID technology. If you prefer Full Active LCD technology is the apple, then we can also see a new quasi full screen machine.
Together, these factors constitute a reason for consumers to buy.
There is a saying that by 2017, Apple's so-called "super cycle" is still not finished, because this year's new lineup is still flawed. When most of the problems are solved, we will have a real "super cycle" end in 2018. From the news now, apple is about to release, indeed people look forward to.
Although iPhone X is really attractive, many friends still believe it hasn't been upgraded. If the next three teams are really rumored, what kind of new machine will you choose at that time?