Although Apple Pay landed in France more than a year ago, Apple Pay seems to have taken a toll on France, compared with other countries. However, Apple has just reached an important deal with Societe Generale (SCGLY), a bank that plans to bring Apple Pay to customers soon.
Of course, Société Générale has no direct relationship with the Industrial Bank of China. Société Générale is one of the French banking giants and is known as the "French Agency for the Promotion of Industrial and Commercial Development" and was founded in May 1864. Headquartered in Paris, the bank is also one of the largest investment banks in the world.
With the French bank Societe Generale signed can be said to a very crucial role in the popularity of Apple Pay in France, while the French bank Societe Generale is Apple Pay in France signed the first important bank. In addition, Apple Pay is currently in France also supports a series of retailers, including Carrefour, Bocage, Le Bon March. Cojean, Dior, Louis, Vuitton, Fnac, Sephora, Flunch, Parkeon, Pret, and Apple's mobile payment is also supported by the telecommunications company Orange SA (ORAN) of a start-up online bank created.
We also see that recently Apple Pay features are constantly being upgraded. Apple Pay P2P cash transfer service has finally arrived in Apple's iOS 11.2 beta system. As it turns out, the Apple Pay Cash functionality is very simple to use. All Apple Pay Cash deals are conducted through the messaging app on the iPhone (and the Watch Watch 4.2 system). Currently Apple Pay Cash is limited to the United States, but I believe as this feature further improved, Apple will push it to the world.
Apple Pay has been born for three years and has achieved a lot of exciting results. With the further popularization of mobile payment, mobile phones, smart watches and other connected devices continue to expand their use in daily life. With the The growing popularity of Apple Pay has also provided opportunities for companies like Apple to further maintain customer loyalty.
Of course, we also hope that Apple can bring more promotions to Apple Pay in the future and let's "brush up" together.