Every reporter Wang Jing edited by Junjie Chen
In recent years, Huawei has been expanding its plans and layout to other areas. Before this, rumors that it will cooperate with automakers to build cars have been heard. In response, Huawei officials denied it. In fact, Huawei's "ambition" to enter the automotive industry lies in providing related solutions for car networking.
Huawei moves quite frequently in the field of car networking. As early as 2013, Huawei launched the onboard module ME909T, and promised to spend more than 100 million yuan each year for R&D related to the vehicle networking. Since then, Huawei has carried out strategic cooperation with a number of automotive manufacturers, including the automotive telecom module HiSilicon chip for Mercedes-Benz and Audi; in cooperation with Toyota, it has deployed WiFi hotspots to cars to enable connection with call centers; at home, Huawei It also formed a strategic cooperation relationship with Dongfeng Motor and Changan Automobile respectively to develop vehicle networking products.
On June 5, Huawei introduced the progress of its cooperation with Audi in Shenzhen Putian Base and announced its positioning, market strategies and latest developments in the Internet of Vehicles market. Xiong Wei, president of Huawei's LTE product line, revealed in an interview with media including the Daily Economic News that Huawei's cooperation with Audi covered the platforms and applications of cars, molds, and modules. In addition, Xiong Wei also revealed that this year, Huawei will cover 100,000 vehicles.
Car networking standards dispute
At present, China's car networking environment has been initially formed, and the market has great potential. Judging from the policy level, the country has seen the development of car networking as an important aspect of the "Internet +" and artificial intelligence applications in the real economy, and regards intelligent networked cars as one of the key transformation directions of the automotive industry. "Made in China 2025," "Guidelines for Actively Promoting "Internet +" "Operations," "Notice on Printing a New Generation of Artificial Intelligence Development Plan," and other important policies have all proposed the development of car networking.
With the strong support of policies, the development of China's car networking market is strong. Some related surveys predict that the scale of China's car networking market is expected to reach 216.2 billion U.S. dollars in 2025, accounting for a quarter of the global market, and the five-year average compound annual growth rate will reach 44.92%.
However, in order to achieve interoperability between the car and everything, we must have a unified standard. This is the importance of the V2V standard. At this stage, there are always two support camps for the establishment of the vehicle and vehicle communication standards. One is the Dsrc solution, and most companies are currently using the communication standard; the second is the LTE-V solution.
Dsrc (Dedicated Short Range Communications) is a dedicated short-range communication technology and is an efficient wireless communication technology. Based on the 802.11P standard, it can realize the recognition of moving targets under high-speed motion in a specific small area (usually tens of meters). Two-way communication, real-time transmission of image, voice, and data information, and the organic connection of vehicles and roads, is based on the well-known ETC system.
The United States issued the V2X recommendation announcement at the end of 2016. It plans to push for Dsrc technology and gives a specific timetable: In 2021, 50% of new cars will need Dsrc, 75% in 2022, and 100% in 2023. Almost at the same time, the European Commission adopted the "European Cooperative Intelligent Transportation Systems Strategy" final framework. The goal is to deploy large-scale cooperative intelligent transportation systems on the roads of European Union countries by 2019 to realize the automobile-to-vehicle, automotive and road facilities. Between "smart communications" and Dsrc are recommended technologies.
However, Huawei and Qualcomm and other companies have adopted LTE technology to enter the car network and are facing challenges to the old standards. Why does Huawei consider LTE-V2X technology?
In response, Xiong Wei explained that Huawei believes that road and road infrastructure needs to be changed during autonomous driving. In order to build the entire ecosystem and make traffic more efficient and safer, Huawei has done a lot. Research, and reached agreements with relevant domestic ministries and commissions.
Car networking platform war
The fast-growing car network attracts attention from all parties with the prospect of hundreds of billions of dollars and the characteristics of the Internet. As far as the domestic market is concerned, the Internet giants represented by BAT have all laid out the field of car networking, and it is also an upsurge of “cross-border car construction”. The competition for car networking has become increasingly fierce.
Interestingly, the three BAT companies have all proposed to establish a car networking platform. However, various organizations have different understandings and strategies for how to effectively build platforms to maximize profits. Among them, Baidu uses CarLife as the core platform of the Vehicular Network and is supplemented by MyCar cloud computing services; Ali chooses to enter the system, and the core of the Vehicular Connectivity Platform is YunOS. For the vehicle (vehicle navigation) environment, Ali optimizes YunOS and releases it. YunOS for Car; and Tencent's car networking product array includes not only the vehicle ROM but also the mobile phone interconnection, that is, the vehicle-linked APP. In addition, Tencent also has MyCar module in QQ and WeChat to realize human-car interaction.
Then, the pursuit of "cloud management" integration Huawei, in cross-border car networking business, what strategic layout? "Cloud management" will provide support for the Internet of Vehicles? In response, He Liyang, head of Huawei's automotive industry, said: “The key to the success of the digital transformation of auto companies is to build an eco-friendly digital cloud platform that will meet the global market environment by converging ecosystem developers and industry application partners. Transnational sales of its products and services, together with owners and vehicle users to provide personalized travel service needs. ”
He Liyang also said that the parts of the car network connection include car connection, wireless connection, mobile connection, LTE, C-V2X connection, Huawei's ability in this area is relatively strong. Huawei provides a big data platform. This is a cloud-based platform. At the same time, Huawei also supports the car networking platform. This is the part of Huawei's definition of support.
In addition, there are concerns about the privacy and data security of the Internet of Cars, and how to balance the contradiction between privacy, data, and technology provision. He Liyang said that data is the customer's most valuable asset. Huawei does not touch the data and keep the data, and Huawei does not develop applications. Huawei is developing a platform. Huawei's platform has enabled these applications to flourish. This is Huawei's strategic focus.