Domestic users can watch high-definition 64-game live broadcasts on the Youku mobile client and PC, and watch high-definition content on the smart TV through the CIBN or through the Lynx and Lynx screens.
On June 10, Youku 2018 World Cup Strategy Conference was held in Beijing. Alibaba Entertainment Group's rotating president and CEO of Youku and Alibaba.com's CEO Yang Weidong announced that Youku officially entered the World Cup.
Dong Benhong, president of Alibaba Group CMO and Ali Mother, announced thatIncluding Taobao, Tmall, Alipay, word of mouth, hungry, box horse, flying pig and other 30 Ali business, it will bring up to 99 games around the World Cup, providing fans with a 24/7 online World Cup themed experience. 24 hours for contracting fans.
Well-known director Jiang Wen and popular star Lu Yong also appeared in the conference. Both of them will join the related programs and promotion of the Youku World Cup.
First, Youku has already launched a joint operator.Order Free Flow Package Activity, allowing users to watch the high-definition live broadcast of the Youku World Cup at any time in 4G environment.
Naturally, there is no red envelope for interactive play. From the opening game on the evening of June 14th to the final on July 15th,After each game scored, Youku APP will send a wave of red envelope rain, at the same time, it is aimed at the World Cup live broadcast and football match related knowledge.Live answer activity "Crazy Indiana", Allow users to share red envelopes through the answer, and open "chat room" for user communication.
Ali's other businesses will also form an interactive relationship with Youku. For instance, Youku initiates a star collection card campaign. Taobao, Alipay, and UC will all participate in the event. The red envelopes users grab in live broadcasts can all be used for Taobao.
The UC, potatoes, shrimp music, and barley belonging to Ali Big Entertainment will also be included with Youku.video, graphics, music and other forms of full-media content matrix.
The best thing is to continue the prediction myth play created by the octopus Paul of the 2008 European Cup and the 2010 World Cup.Alibaba's new retail platform, the boxed lobster, will compete with Tmall Elves to predict the outcome of the match.
Once the boxer lobster is predicted to be successful, Alibaba will select a place in Russia, Beijing, Shanghai, Guangzhou, Chengdu, and Hangzhou to invite the user to eat a crayfish feast!