Technology analyst Ben Thompson (Ben Thompson) wrote an interesting article saying that the iPhone XR is Apple's response to the future mid-range smartphone market, and that the specification for the phone will become more important in two years' time.
The article pointed out that Apple learned the lessons of the iPhone 5c. Thompson thinks that the iPhone 5c is actually a bit of a failure. To be more precise, this device is not as successful as Apple's imagination, but this is justified. Thompson said that Apple users only want the best iPhone, and those who can't afford the current flagship model are more willing to choose the previous generation instead of a plastic iPhone. Therefore, Apple will not go to the low-end market, nor does it want a low-end iPhone.
Although the iPhone XR does not use a stainless steel frame like the iPhone Xs, it is far from the plastic body. It also has a glass back cover. The aluminum frame looks very high-end. What is really important is that the front panel of the iPhone XR is also used. Designed by Liu Hai, it looks like a high-end iPhone.
Thompson also believes that Apple's "low-end products" will not be a small mobile phone that was previously rejected by most markets. The iPhone XR uses the industry-leading A12 chip, which will remain the best Android phone competitor for the next two years and will be much more powerful than most low-end phones.
In addition, the iPhone XR has the same wide-angle camera and Face ID as the iPhone XS, which will keep the iPhone XR competitive for two years.