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Interview with NetEase's CEO: A translator who will land in Japan to launch K12 education

via:博客园     time:2018/11/9 16:31:53     readed:200


Have a CEO Zhou Feng

Sina Technology Li Nan

Two months after the release of Wang Xinpin, Ding Lei took it to Wuzhen. At the same time, Netease's CEO Zhou Feng also came to the World Internet Conference for the first time.

The conference was held earlier than in previous years. However, catching the rain, the temperature suddenly dropped, and many people put on winter coats. However, such weather does not seem to affect Zhou Feng's mood. Talking about products, talking about technology, talking about education, in the dialogue with Sina Technology, Zhou Feng tells one by one.

A translator Wang will land in Japan

At the beginning of the interview, Zhou Fengxian, the respondent, threw a question: Have you seen a good translator? Immediately, he handed over the compact device.

According to Zhou Feng, the original name of the translated king was “translated eggs” and then changed to “translation king”. This product name was developed by Ding Lei, and Ding Lei <; Participate quite a lot & rdquo;, & ldquo; very concerned & rdquo;.

Compared with the first generation products, the new products have a large upgrade in function, and the most important upgrade is to add offline translation. Among the generation of product users, offline translation is one of the most demanding voices. Zhou Feng introduced that it has been devoted to this function for more than a year.

Zhou Feng said that because it does not rely on any external resources, offline translation is actually very complicated. In addition to the complexity of translating itself, the other modules involved are also off-line. “The most difficult module is speech recognition, and it is not a language for speech recognition. According to reports, there are many translation needs in Japanese and Korean, in addition to Chinese and English.

Zhou Feng revealed that after a month or so, there will be a translator who will land in the Japanese market. Different from the internationalization of some products, the tourists who mainly travel to China for overseas travel, the translator Wang will directly face the Japanese market.

Zhou Feng also said that there is a total of more than 100,000 sales of Wang Yi and II.

Artificial intelligence promotes translation development

In the process of artificial intelligence landing, translation has become one of the main application areas. Talking about the impact of artificial intelligence on the translation market, Zhou Feng mentioned that artificial intelligence makes translation use more frequently, which is the most direct impact.

Regarding artificial intelligence, there have been a lot of "people-machine disputes" that it will replace humans. Zhou Feng believes that substitution is certain, but in translation, artificial intelligence makes translation use more frequent. —— Before the machine translation, the translation is very expensive, and “anything is too expensive, its use will be suppressed”.

On the other hand, the price of the so-called intelligent translators may not be cheap. The translation machine on the market, although there are more than 200 yuan of products, but the price of the translation of Wang, Xunfei translator, Sogou translation treasure are more than 1,500 to 2,000. Earlier, there was a voice in the outside world that questioned the translator's “profiteering”.

Zhou Feng does not agree with the statement of “profiteering”. He said that different users have different needs, and users who purchase products and invest money will promote the development of the whole industry.

Zhou Feng pointed out that the translation machine products can basically be divided into two files. The first gear is less than one thousand dollars, and the first gear is more than one thousand dollars. If it is less than one thousand dollars, there is basically no offline ability.

Zhou Feng once again emphasized the offline translation function. He said that the threshold for offline functions is actually very high, and this will increase the cost of the product. However, compared to the higher-priced products, Zhou Feng believes that the advantages are not at the price, but in the accuracy and industrial design. In addition, Zhou Feng emphasized that the weight of the translated king is 99 grams. In the offline translation machine, & ldquo; this is the lightest.

Online education

At the moment, hardware products such as Dao Wang have gradually received attention, but Zhou Feng said that doing intelligent hardware is mainly a means of materializing its software technology, not an end.

At the time of the release of Wang Xinpin, Zhou Feng pointed out that the dividends of the new decade are artificial intelligence technology, financial technology and the Internet of Things. In the interview, Zhou Feng further stated that the biggest bonus is artificial intelligence. The main direction of the future is artificial intelligence and education. In terms of education, the focus is on online courses, that is, there are quality courses.

In the online education market, there are already giants, such as New Oriental, a good future, but in Zhou Feng's view, the opportunities are still very large. He pointed out that the entire scale of extracurricular education products, education and training in China is now more than 1 trillion, most of which are offline. Among them, K12 accounts for more than 60%, about 670 billion. And K12, will be the core business of online education.

In Zhou Feng's view, it is natural to cut into online education. One of the main reasons is that there are a large number of tools and products that are used by many students.

Like other educational technology giants, there is a optimistic view of the application of artificial intelligence technology in education. Zhou Feng believes that artificial intelligence can solve two major problems in education: efficiency and resources.

In traditional education, learning is a long process, and there is a lot of repetitive content that affects learning efficiency. “This is like Chinese learning English, it is a huge problem of learning efficiency. After learning for so many years, I won’t open my mouth and open my mouth. “This is actually an efficiency issue.” On the other hand, it is the imbalance of educational resources.

Zhou Feng pointed out that artificial intelligence technology can help understand the data generated by students in online classrooms, and can also help students understand the problems of students using paper and pen operations online, and give effective feedback. The expansion of online education can make it possible for teachers in Beijing to give lectures to students in the southwest. Zhou Feng also stressed that because many courses are free, it may be of greater help to areas where economic conditions are not so good.

However, Zhou Feng also pointed out that education is actually a very complicated issue, and the combination of artificial intelligence and education is still in its infancy. This will be an evolutionary, gradual evolutionary process that cannot be accomplished overnight.

“But we have seen in 2018 that AI has a huge boost to education”. Zhou Feng said.

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