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In response, Leo Lau, Senior Manager of Digital Marketing in Greater China, Samsung Electronics, said that Samsung was associated with Supreme Italian brand, not Supreme USA.
Black pupil full view A8s
The new Galaxy A8s uses a new 6.4-inch (right angle)/6.2-inch (round corner) 19.5:9 black-pupil full-view screen, which increases the proportion of the screen to 91.56% by means of in-screen opening. The so-called black-pupil full-view screen is designed by "embedding" the camera in the opening of the screen, namely "through hole", rather than another "blind hole" design, which places the camera under the opening of the screen.
Samsung Electronics said that through the "through hole" design, the screen layer can effectively reduce the front-facing camera occlusion, so it has more advantages in taking photos to obtain light.
In addition, Samsung first installed three rear cameras on Galaxy A8s. Among them, a 24-megapixel main camera with F1.7 aperture, a long-focus lens with 2-fold lossless optical zoom, a 5-megapixel virtual camera, and an AI technology support can recognize 20 scenes and optimize intelligent scenes.
In configuration, Samsung Galaxy A8s carries Qualcomm 710 processor and maximum 8GB (RAM) memory; 3400mAh battery. Galaxy A8s carries the newly upgraded The New Bixby, which is Samsung's first mid-end product with The New Bixby artificial intelligence platform. Samsung has introduced three colours for Galaxy A8s: Aurora Black, Alien Silver and Elf Blue.
Samsung said consumers could make preemptive bookings on December 21 through designated online and offline authorization channels.
In addition, Quan Guixian, president of Samsung Electronics Greater China, said, "We will push the successful models in the Chinese market to the world, and will take the lead in carrying the latest innovative technology and top technology in the mid-end models. In addition, we will continue to strengthen the star strategy, and try to work with more excellent brands to further close the gap with young consumers, in-depth insight into their core needs and meet their expectations. We will also work together as spokespersons. In the future, we will prove through a series of measures that Samsung has come back strong.
Samsung Electronics Chief Marketing Officer in Greater China, Feng En, announced that Zhang Yixing was invited to be Samsung's brand spokesperson in Asia.
At the same time, it was officially announced that Samsung Mobile and Supreme have reached a brand strategic partnership.
Subsequently, however, Samsung's cooperation with Supreme was questioned. Relevant people believe that Samsung's Supreme is "Shanzhai Supreme".
In response, Leo Lau, Senior Manager of Digital Marketing in Greater China, Samsung Electronics, said that Samsung was associated with Supreme Italian brand, not Supreme USA. Leo Lau said that Supreme USA has no authorization to sell and market in China, while Italian brands are authorized to sell and market products in the Asia-Pacific region (except Japan).