The Internet Corporation for Assigned Names and Numbers (ICANN) recently said that due to the failure of the relevant countries and Amazon to reach an agreement, it was decided to continue to push Amazon's request for domain name designation after the 30-day public comment period. This means that Amazon has exclusive access to the “.amazon” domain name and is able to operate online malls with this domain name. In this regard, Latin American countries stated that they refused any attempt to occupy “amazon” or any other geographical, historical, cultural or natural name without the consent of the countries of the region.
Amazon’s domain name negotiations with Latin American countries have been deadlocked for seven years. In 2012, Amazon applied to ICANN for a “.amazon” domain name. ICANN is headquartered in California, USA, and is a non-profit international organization responsible for global Internet IP address allocation and domain name management. Because Amazon and the Amazon have the same name, their actions were collectively opposed by the members of the Amazon Cooperation Treaty Organization (ACTO), Brazil, Bolivia, Peru, Ecuador, Colombia, Venezuela, Guyana and Suriname. The eight countries of the Amazon region agreed that the domain name relates to the geographical region and is semantically inseparable from the Amazon basin and should never be the exclusive property of a company.
In 2013, ICANN made a “non-acceptable” decision on Amazon’s application, but Amazon applied for an “independent review”. Subsequently, ICANN stated that ACTO members need to reach an agreement with Amazon on domain ownership.
Last year, Amazon tried to persuade South American countries through economic interests, and promised to provide $5 million worth of e-book devices and web services to ACTO countries such as Brazil and Peru. It also proposed to allow countries to give specific domain names. However, ACTO did not compromise with Amazon. Ecuador’s ambassador to the United States, Carion, said that ACTO is not seeking economic compensation. The domain name is related to sovereignty. A statement issued by the Brazilian Foreign Ministry stated that Brazil and the other seven countries will continue to negotiate with Amazon in good faith and seek to reach a "solution acceptable to both parties" on domain name disputes.
In early April of this year, the Brazilian Ministry of Foreign Affairs proposed a compromise solution, proposing Amazon to share the management and use rights of domain names with eight countries to protect the cultural heritage of the region, promote regional economic growth, and help regional residents integrate into the digital age. Amazon is expected to "show a high degree of public responsibility and political and cultural sensitivity." However, this program has not received a response from Amazon.
The Brazilian Foreign Ministry has previously stated that ICANN's decision violates ACTO's "public interest" appeal, and Brazil regrets Amazon's unique domain name. Leaders in Peru, Colombia, Bolivia, and Ecuador criticized ICANN's decision to place private business interests on national public policy, Indian rights, and Amazon protection.
(Rio de Janeiro, May 28th)