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Baidu App General Manager: Search Different from Information Flow Technology Threshold Higher

via:新浪科技     time:2019/8/8 15:36:41     readed:754

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Ping Xiaoli, General Manager of Baidu App Business Department

It is worth noting that byte bouncing disclosed the action of layout search engine before, and now the search Department has been established. It is building a search platform architecture, becoming the backstage supporters of many Apps, such as today's headlines, trembles, watermelons, volcanoes, car owners and so on.

For market competition, Pingxiaoli said in an interview with the media, "Continuous new entrants also show that search is still a market favored by everyone, because search is really one of the users'just needs." CNNIC data show that by the end of 2018,Mobile phoneSearch users ranked second only after instant messaging.

Pingxiaoli believes that the two products of search and information flow are very different, and the technology threshold of search is very high. In addition, Baidu will build its own content ecology through small programs and Baijia.

"Searching for this track has always been competitive, with an average of one entrant in two years, and Baidu's share has been more than 80 percent." Pingxiaoli said.

According to its disclosure, Baidu's information flow day live users have increased by 182% in the past two and a half years. "Search and information flow are the two core products of Baidu meeting users' precise demand and general demand respectively, effectively covering the broader demand scenario of users."

In addition, when referring to the commercialization of small programs, Pingxiaoli said that doing small programs is not for commercialization, but to enhance the search user experience, but can enhance the commercialization of developers, and become a new means of realization for developers themselves. This is due to the power of the applet itself.

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