[techweb] earlier, Wang Xiang, senior vice president of Xiaomi company, announced that he would enter the Japanese smartphone market in 2020. Today, Xiaomi tweeted that the time to enter the Japanese market was earlier. It is reported that Xiaomi released smart phones and home appliances that will be put into the Japanese market on September 9.
It is the inevitable strategic choice for Xiaomi company to attack the overseas market. Xiaomi, which is confined to the domestic market, must improve its shipment volume through the overseas market.
From the perspective of the Indian market, Xiaomi has achieved the highest shipment volume in history, and ranks first in the smartphone market with a market share of 26%. According to some data, Millet's overseas market revenue reached 38.6 billion, accounting for more than 40% of the total revenue.