On april 8, the launch of the spring 2020Huawei new product line arrived as scheduled, HUAWEI P40 series officially released in china. HUAWEI P40、HUAWEI P40Pro、HUAWEI P40Pro three models show. Not only in the appearance design, performance, system, audio and video effects and other aspects of the overall upgrade, but also to break through the visual limit of the hyper-aware image system to bring full time, full focus, new image experience. Meanwhile, the Huawei's first flagship smart screen Huawei smart screen X65 and many other blockbuster new products appeared on the same stage.
Huawei consumer CEO Yu Chengdong releases Huawei P40 series
Huawei terminal cloud service on Huawei P40 series is also continuously upgraded in smart connection, security guard, rich enjoyment, etc. through Huawei Innovative digital services such as card, Huawei ar map, etc. fully open 5g era special experience, create the opportunity of the era, and innovate panoramic theme and mobile magazine experience. Moreover, Huawei smart assistant, Huawei tianjitong, Huawei video, Huawei music, Huawei reading and other terminal cloud service applications bring full scene content information services and high-quality audio-visual entertainment enjoyment, and create extraordinary digital students for users Live experience, meet the good digital life of 5g era.
Superior 5g sense intelligence connection is better
The Huawei P40 series is equipped with Kirin 990 5g SOC flagship chip, which brings more powerful 5g capability and promotes 5g experience to a new realm. Huawei terminal cloud service brings 5g era extraordinary perception to P40 series users through Huawei card, Huawei ar map and other innovative digital services, connecting a better and smarter digital new world.
At the conference, Huawei launched Huawei's exclusive digital credit card for mobile phone users. Users can apply for cards quickly in Huawei wallet app. After activating the credit card, they can also simultaneously open Huawei pay service and open a new credit card experience mode.
Huawei card not only brings users the rights and interests of consumer pen cashback, annual fee free for the first year, Huawei application member gift bag, airport and high-speed rail VIP Hall courtesy, but also realizes the comprehensive online management of credit card bills through Huawei wallet app, creating a simple, transparent and healthy card using experience.
As one of the most concerned factors of users, credit card security is also the basis of card experience. Huawei builds a comprehensive security protection for Huawei card through the built-in se security chip and the micro kernel based trusted execution environment (TEE). The built-in se security chip creates chip level security protection. The hardware isolated tee OS built by Huawei mobile phone can manage, encrypt, verify and store sensitive user data such as fingerprint and face in the whole process of isolation, protection and operation, and provide users with safe, transparent and healthy digital credit card experience.
In addition, Huawei P40 series can also store all kinds of cards, certificates, tickets, vouchers and keys into Huawei's wallet, bringing more convenient mobile payment and travel experience. In addition to supporting multiple keys and card and card swiping services such as traffic card, bank card, mobile phone Eid (electronic identity identification of citizen network), door key, membership card and industrial card, P40 series also innovatively supports NFC car key and bag key. Users can activate the key function from Huawei wallet app, without networking, and can unlock quickly when touching close to the car or bag, making travel smarter in 5g era 。 Among them, the new beautiful bags launched at the conference can be unlocked with a touch of the bag key of Huawei wallet, and digital travel is fast.
Huawei tianjitong also brings overseas travel black technology experience to P40 series users. It can not only achieve high-speed Internet access in more than 100 countries and regions around the world, but also provide one-stop travel boutique services such as air tickets, hotels, car rental, visas, strategies, etc., so as to easily open a high-quality all-round experience for users.
Huawei ar map introduced at the conference is the first to open 5g era smart perception for P40 series users. As an application based on Huawei's River Map Technology (cyberverse), Huawei's ar map currently supports real-world ar navigation and digital content display at Mogao Grottoes, Shanghai Bund and other places in Dunhuang, which can achieve positioning within 1 degree and cm level, and new scenes and services will be launched in succession.
In the future, Huawei will open the capabilities and tools of full scene space computing, immersive rendering, 3D scene editing tools, etc., build a new digital world of virtual and real integration with more partners, jointly bring users with scene oriented and immersive high-value digital services in the 5g era, create a new visual interaction and extraordinary perception, and accelerate more users to enter the 5g digital world Experience.
Superior security guard digital life better
Huawei has built a distributed full scene security system to provide end-to-end and all-round security protection for users from smart phones to distributed devices. Huawei P40 series also constructs a security system from chip to software and ecology. Huawei terminal cloud service continues to innovate in application security, cloud data security, payment security and other aspects, creating extraordinary security guard, so that users can meet a better and more secure digital life.
Huawei's application market not only provides 18 categories of selected applications for P40 series users, such as news reading, social communication, video entertainment, shopping price comparison, photo beautification, and utility tools, but also strictly guarantees the security of online applications through four security detection mechanisms including malware detection, security vulnerability scanning, privacy disclosure inspection, artificial real name re inspection and AI piracy detection technology A safe and reliable application environment provides users with a higher level of privacy security.
Huawei cloud space also provides security for the high-quality digital life of P40 series users. Through multiple protection such as local data encryption, cloud data encryption, data channel encryption, the end-to-end encryption of mobile phone cloud can achieve extraordinary privacy protection, to ensure that roles other than users can not obtain and decrypt cloud space data, and truly provide users with their own private space.
In Huawei cloud space, important data such as photos, videos and contacts can be automatically backed up, restored at any time, and updated synchronously by multiple terminals. Through cloud storage, local space can be released, and users' memories can be stored. Cloud backup also takes the lead in supporting the application data backup function, and will be launched with the cloud space application version update. Users can freely select the content to be backed up and recovered, and can move to a new device with one click, so as to realize the end cloud data collaborative and consistent experience, and enjoy a safe and worry free and efficient digital life.
In terms of mobile financial security, Huawei not only creates a secure and reliable terminal experience through the capabilities of built-in se security chip and trusted execution environment (TEE) based on micro kernel, but also provides chip level security protection for NFC car keys, saves the key and algorithm logic in the mobile phone chip, forbids any third-party application access, and fully eliminates the possibility of car keys being copied or cracked, To protect a better digital life with leading technology.
Superior content, rich information and better enjoyment
HUAWEI P40 series inherits P series of independent, exquisite and elegant styles to
The panoramic theme released by P40 series also shows vivid aesthetic creativity. The official creative studio of Huawei theme also jointly creates panoramic and VR interactive themes with content partners such as the Forbidden City cultural creation, Zhongchuang cultural tourism and langzhi art, combining the phenomenon level traditional culture IP with innovative technology, so that users can experience the charm of national style in the changeable interactive effect and immersive visual experience.
In 2014, Huawei pioneered the magazine lock screen in the industry. Through the perfect combination of mobile phone lock screen and a large number of quality magazines, it brings users a beautiful and diverse visual experience. The newly launched Huawei theme magazine hall at this conference upgrades the fashion aesthetic experience again.
Huawei innovative magazine into the mobile phone, the integration of high-end magazine brands, with exquisite lock screen as the entrance, let users feel the first time fashion publications immersive reading and browsing experience. P40 series of users can also receive a free, time-limited fashion Bartha Star e-book, on the phone screen
With the change of content demand, experience and consumption scenario, Huawei terminal cloud service continues to focus on user experience and create a full scenario information ecosystem for P40 series users with excellent intelligent collaboration ability, bringing a full category and high-quality information service.
HUAWEI P40 series of Huawei intelligence assistants
Since the official launch of the development conference in 2019, Huawei's open platform for information flow has reached cooperation with more than 30 high-quality content institutions, including authoritative media such as Xinhua news agency, people's network, global network, surging news, today's headlines, Tencent, Baidu, Sina, Netease, UC, Sohu, Phoenix, a little information and other head information flow partners, as well as financial, auto home, etc Direct domain content partners and intelligent recommendation based on Huawei's powerful AI technology and full terminal and full scene distribution capabilities enable users to quickly obtain reliable, valuable and positive information.
In addition to the negative one screen information flow service of mobile phones, Huawei browser, as a pre installed secure and easy-to-use mobile browser of P40 series, also provides users with intelligent and accurate information browsing and search services. In addition, as an overseas Internet service application exclusive to Huawei users, tianjitong not only provides high-quality global travel services for P40 series users, but also brings excellent contents such as destination strategy and tourism information.
Huawei video, Huawei music, Huawei reading and other applications including massive content not only create high-quality audio-visual entertainment experience through extraordinary screen capabilities and audio-video capabilities, but also bring various forms of information and information services to P40 series users to meet the diversified needs of users in the mobile era. Users can not only get popular news video and audio directly through Huawei video and Huawei music, but also enjoy rich information such as writer's perception, work introduction and hot news related to excellent books and audiobooks in one-stop reading in Huawei.
Excellent full scene service, wonderful collaboration and better
The launch of Huawei first flagship smart screen Huawei smart screen X65, as
Based on the needs of family scenes, Huawei's application market provides the smart screen users with a variety of head and hot application downloads such as life shopping, game entertainment, sports and fitness, children's education, covering all aspects of home life, expanding the experience boundary of traditional TV, and allowing users to enjoy a richer and diversified family digital life.
In terms of video and audio resources, Huawei smart screen users can not only enjoy the wonderful content and one-stop viewing experience brought by Huawei video, Youku, mango TV and Tencent video platforms, but also enjoy the theater level audio experience brought by millions of high-quality music libraries through Huawei music, and feel the fun of family concerts, including Himalayas, dragonfly FM, cool listening to books, Fandeng reading, etc Frequency platform brings rich and high-quality audio content, and entertainment learning is not wrong.
Huawei's smart screen also performs well in the intelligent ability of multi-terminal collaboration. The breakpoint continuation function based on the same Huawei account supports the automatic synchronization of video and audio playback progress of multiple terminals such as Huawei P40 series and smart screen. Users can switch freely across terminals, enjoy wonderful content without interruption, and seamlessly connect beautiful audio-visual experience.
Huawei wisdom assistant
The HUAWEI Sound X platinum version, which also appeared at the conference, turned on high-quality audio and innovative social experiences through Huawei music. Sound X platinum version in addition to continue to bring tens of millions of non-destructive music library and 200,000 high-resolution library, the new song list synchronization function can be users in the Huawei music, KuGou music App collection of songs, song lists automatically synchronized to the speaker App.. Moreover, the Sound X platinum version is also linked with Di Vare ,Huawei music online
With the release of P40 series, the Huawei terminal cloud service continues to bring users a value-for-money package. P40系列用户只需注册华为帐号,登录会员中心app即可领取一系列新机尊享权益,开启数字生活超凡体验：免费畅享华为影视VIP 芒果专区首月双会员特权,免费领取华为音乐一个月VIP权益和20元听书券,免费领取华为阅读3个月VIP,限时领取华为主题商店5折优惠券;华为云空间50GB云存储空间首月0元优惠;在华为钱包免费领取一张可畅行全国300余城的手机交通卡;尊享华为应用市场新机礼包;免费领取天际通200MB境外上网流量;更有同程旅游新机VIP礼包、去哪儿旅行VIP铂金半年卡,网易有道词典VIP半年卡,喜马拉雅限免专享精选VIP听书礼包等丰富权益. At the same time, users can also participate in the new machine courtesy activities in the member center, up to 10,000 yuan gift package.
With the rapid development of HMS ecology, Huawei terminal cloud service will continue to bring security, smart connection, rich enjoyment and wonderful collaboration to users of P40 series and Huawei smart screen through Huawei cloud space, Huawei smart assistant, Huawei application market, Huawei wallet, Huawei tianjitong, Huawei video, Huawei music, Huawei reading, Huawei theme and other applications We will create a full scene, high-quality 5g digital lifestyle and meet a better digital life.