As a populous country, India's market has unlimited potential. Previously, according to the latest research of counter point research, India's smartphone market shipped 158 million units in 2019, a year-on-year growth of 7%, surpassing the United States for the first time as the world's second largest smartphone market. Eight years after being overtaken by China's mobile phone market, the U.S. mobile phone market is now overtaken by India again.
Facing India
On May 31, according to media reports,CMR released Q1 India's top 5 smartphone brand shipments in 2020, with Xiaomi, vivo, realm and oppo ranking third, and Samsung ranking third。
From the data point of view, millet, which entered the Indian market early, ranked first, with a market share growth of 3% year-on-year in Q1 2019. Although reflected in the data,Xiaomi technology also accounts for 30% of shipments in Q1 2019 and Q1 2020But thanks to the overall growth of India's smartphone market, Xiaomi technology's smartphone market share has increased.
Vivo ranked second, with a 12% share of Q1 shipments in 2019, but the latest release of Q1 shipments in 2020 accounted for 17%, a 45% year-on-year increase.
Third is Samsung, which has a declining share of the smartphone market in India,The proportion of shipping volume directly fell to 16% from 28% in Q1 2019, with a year-on-year drop of 41%. It is also the only mobile phone manufacturer on the list that has a year-on-year drop。
The fourth and fifth are realm and oppo. It is worth mentioning that the shares of these two companies have increased significantly, and they are also the two companies with the largest growth rate in the list.
Realm's Q1 shipment in 2019 accounts for 6%, while Q1 shipment in 2020 accounts for 14%,Year on year growth of 149%The proportion of oppo's Q1 shipment in 2019 is 7%, while that in 2020 is 11%,Up to 82% year on year growth。
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