Despite antitrust investigations in the US and Europe, social giant Facebook has launched a new feature designed to enhance the "interoperability" of its application suite. On the Settings section for Facebook、Instagram and Messenger applications, you will see a consumer-oriented Account Center (Accounts Center) tool.It is designed to provide cross application connectivity and management, such as single sign on or Facebook pay payment experience.
In the account center, users can choose to turn on or off the one click login authentication option (for cross app login or account recall). In the new settings area, you can also adjust the way stories are published (such as whether they are pushed to Facebook and instagram at the same time).
Facebook Pay is also expected to be introduced later Accounts Center. year Consider the U.S. market, where users will be able to enter payment information in one place and then use it in Facebook /Instagram new stores (and also support donations).
In addition, accounts center users do not need to publicly use the same identity across the platform, for example, they can keep their Facebook profile when using instagram for business promotion.
This feature may be more practical for users who use the same identity on each platform, as it allows users to synchronize profile photos between different apps.
Embarrassingly, recent reports have also revealed that Facebook is collecting data on its various apps. Even if the company argues that it is doing so to create a more personalized experience (such as advertising).
In other words, for users with different identities, Facebook also aggregates your personal data in the background.