In response to the the Yellow River special plan to help farmers, before the Spring Festival this year, Alipay has begun to actively plan. To the event, Alipay has invested 1 million 900 thousand boxes of fruit for fruit farmers along the coast of the Yellow River.

As an important ecological barrier, but also the key area of coordinated development of regional economy, the overall development level of the Yellow River Basin is of great significance to China. In 2019, ecological restoration and high-quality development along the Yellow River are included in the national strategy.