After BMWAudi also released its report card for the past year.
Recently, Audi's 2020 annual report was officially released.Audi said that last year, affected by the epidemic, it sold nearly 1692773 cars worldwide, with a year-on-year decrease of 8.3%; its annual revenue was about 50 billion euros, with a year-on-year decrease of 10%; its profit reached 2.7 billion euros, with a profit margin of 5.1%.
Facing 2021, Audi plans to achieve a profit margin of 7% - 9% for the whole year and strive to reach 9% - 11%.
The main reason why Audi has such a performance under the epidemic situation is the good performance of Audi brand in China.According to the data, 700000 vehicles will be delivered in the Chinese market in 2020, with a year-on-year growth of 5.4%, breaking the historical record again.
The epidemic also hit Audi's Ducati and Lamborghini. Ducati sold 48000 motorcycles and Lamborghini 7430 motorcycles (8205 in 2019), of which urus has sold more than 10000 since its launch.
In the future, it will vigorously develop electric vehicles,The official said that at least four electric vehicles will be launched this year, including Audi Q4 e-tron, Audi Q4 e-tron Sportback, etc. by 2025, Audi will have 20 pure electric vehicles.
To this end,Audi will invest 35 billion euro, of which 15 billion euro will be used for R & D of pure electric vehicles and hybrid vehicles. The rest will start the Artemis Project to develop electronic architecture and operating system with Volkswagen Group. The first model of this project is planned to be launched in 2024.
In addition, Audi will launch more PHEV models to meet the needs of users.
It is worth mentioning that Audi officially mentioned that in the electrification route,The Chinese market has played a decisive role. Audi, together with its two Chinese partners FAW Group and SAIC Group, will further increase the introduction and research and development of electric vehicles. The Audi e-tron GT, which has finished its first launch in China, will be officially launched at the end of 2021.
At the same time, FAW Volkswagen Audi will have 12 domestic Audi models at that time. The new models born from the PPE platform jointly developed with Porsche in the future will be produced in Changchun factory in 2024.
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