At 0:00 on June 16, the 616 year general trend new product appreciation activity of Suning e-buy opened.
It is understood that a total of 158 new products from 47 brands including oppo, Xiaomi, vivo, glory, HP, apple, Dyson, corworth, Gree, Lenovo, Yijia, Philips, Huawei, Haier, FanTai, tuming, ASUS, Skyworth, Midea, TCL, Emma and Meizu participated in the event. Among them, Li Ziqi, ubas, Chali, Shike, ramen said and other cutting-edge brands received more attention.
As of 18:00 on the 16th, sales of new products of Suning e-buy increased 167% year on year. Among them, iqoo Neo 5, the mobile phone iqoo brand, sold more than 10 million yuan an hour, ranking first in new product sales. Hewlett Packard light and shadow 7 sold for the first time today, and also won the first place in the sales of new computer products with good results.
It is worth mentioning that the new Gmv products of household appliances and household appliances account for more than 30%, and 616 new products ushered in a new trend of household appliances.
This year's new product trend appreciation activity launched many benefits, especially Suning e-buy platform's efforts to replace old products with new ones were recognized by consumers. For every 300 yuan of mobile phones, 100 yuan will be made up, and for household appliances, 600 yuan will be deducted. Within 18 hours, the number of people participating in the renewal activity has exceeded 10000. The proportion of air conditioning replacement is as high as 63%.
In addition, the launch of glory 50 series mobile phones will start at 7:30 this evening. After the launch, Suning e-buy platform can directly Book glory 50 series mobile phones. The launch of heavy new products is expected to usher in another wave of small bursts for 616 new products.
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