IT House October 4th News "Wall Street Daily" analysis shows that Apple's business profit in the game is $ 8.5 billion in the game, that is, apple 2019 fiscal year is only a heaven from the App Store game. Microsoft, the profit of moving blizzard and Sony's income.
It is reported that due to a large amount of evidence that the surface is surfaced, it is submitted to the court, EPIC and Apple's lawsuits have made many details about Apple's operations. However, in the case of Apple, the profit margin of the external discussion is not correct, and the data in the material is higher than the actual.
The report said that the game data is more than $ 2 billion from the business profit obtained from the game from the game data than Sony, Movie, Nintendo and Microsoft. IT House understands that the data of the game company here is from the company document, while Microsoft's data is from analyst estimates.
Apple responded that the business profit margin discussed in the case of the case is based on the analysis, and the analysis did not consider many combined costs related to the App Store. In fact, analysis includes all of the game-related income, but only a small part of the possible cost.
Analysts believe that the game accounts for most of the App Store income, plus Sensor Tower data, estimates that Apple can earn $ 15.9 billion from the App Store this year, of which 69% come from the game. In view of the court data, the APP Store's operating profit in the year is $ 12.3 billion, accounting for nearly one-fifth of the overall business profit.
Therefore, foreign media believes that regardless of the details, this data indicates that Apple is a power in the game field, which exceeds many other mainstream game companies.
In the September 10, the judge Ivan Na Gonzalez Rogers pointed out that Apple did enjoy more than 55% of the market share and super high profit margin, but EPIC failed to prove Apple is a "illegal Monopoly, and EPIC has appealed to this decision.