January 13 news, according to the Beijing Haidian Court public account, because of that network companies through the establishment of advertising task publishing platform and other behaviors, to help users create false click data, disrupt the sorting results, the plaintiff Beijing Baidu Net Communication Technology Co., Ltd. will be the defendant Shenzhen I love Network Technology Co., Ltd. to the court, The defendant is ordered to eliminate the impact and compensate for economic losses and reasonable expenses totaling $5 million.
According to introducing, classics of haidian court hears, first instance judgment I love network company is published eliminate influence and compensate for economic loss 2 million yuan and reasonable expenditure 50 million yuan.
It's worth noting that,This case is the first case involving artificial brush platform interference search engine algorithm unfair competition dispute.
It is understood that the plaintiff Baidu company claims that the plaintiff invests huge cost every year to operate baidu search engine. The defendant is the main operator of the website "I Love Advertising Task Network" (hereinafter referred to as "I love Network").
The plaintiff found that the defendant, by setting up an advertising task publishing platform, helped induce website users to set and click search tasks, taking advantage of the objective situation that users' clicking behavior accounted for a certain proportion of baidu search sorting algorithm.Help users to create false click data, disturb the original objective sorting results.
At the same time, the defendant's actions will push the illegal website to a higher position in the search results, and then harm the interests of consumers. In the act of unfair competition, the defendant seeks improper benefits by taking a cut from the user's recharge of gold coins and monetizing the flow. The defendant's conduct disturbed the competition order and constituted unfair competition.
I love the Internet companies argue,Did not use any technical means to obstruct or destroy the network products of the plaintiff.It does not violate the provisions of the anti-unfair competition law and the recognized business ethics, nor does it damage the legitimate rights and interests of the plaintiff.
The defendant is through their own website will introduce their users to the plaintiff, the plaintiff website independently to complete the search operation, is equal to offline centered "introduction" behavior, although without the plaintiff agree, but did not infringe on the user's subjective will implement the behavior, also not losses to the plaintiff, not bad influence on the plaintiff's reputation. The defendant has voluntarily terminated his conduct.