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Jingdong 618 Battle Report: Within 8 PM 10 minutes, the turnover of 11 stores exceeded 100 million Yuan. The turnover of Apple exceeded 100 million yuan in one second

via:新浪科技     time:2022/6/17 23:00:39     readed:71

Sina Science and Technology news on The evening of June 17, JINGdong 618 data show that tonight at 8 o 'clock 10 minutes, 11 shops turnover instant over 100 million. During the 618 period, the transaction volume of jd home appliances in all channels increased by resonance and harmonized. The transaction volume of offline business of home appliances increased by more than 3 times year on year, the transaction volume of high-end home appliances increased by 160% year on year, and the transaction volume of jd supermarket in all channels increased by more than 27,000 cooperative brands and 30,000 cooperative stores by 5 times year on year.

Data shows that the mobile phone category exploded in an all round way. The turnover of Mobile phones of Xiaomi, Honor, Vivo, OPPO, OnePlus, MOTOROLA, Gionee, Pepper and AGM increased by 200% in 10 minutes compared with the same period last year. The turnover of Apple brand broke 100 million in one second; Xiaomi's mobile phone sales increased more than five times year on year; Honor phones broke 100,000 units in a minute.

Within 8:10 minutes on the evening of 17th, the transaction volume of jd supermarket's omni-channel business of over 27,000 cooperative brands and over 30,000 cooperative stores increased by 5 times year-on-year; the transaction volume of jindian, Luhua, Xinxiangyin and other brands increased by 4 times year-on-year; the transaction volume of aeon supermarket, Cp Lotus and other merchants increased by 10 times year-on-year.

In addition, jingdong New Department Store saw a 162% year-on-year increase in transaction volume within four hours after 8 PM on June 15. Transaction volume of 1,148 categories and 2,860 brands exceeded that of the whole day last year.

In terms of technical support, jingdong Cloud, as the technological cornerstone of JINGdong 618, saw a year-on-year growth of 154.5% in the peak user visits per second.

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