Sina Technology News On the morning of September 5th, Beijing time, Qualcomm and Facebook's parent company Meta has signed a multi -year agreement. The two parties will cooperate to develop a customized version of the Qualcomm Snapdragon XR chip for "And" other equipment ".
In some ways, these measures are normal business actions, because Quest 2 uses Qualcomm Snapdragon XR2 chip. However, this may help the outside world to understand more deeply how Meta will compromise when facing the decline in revenue to control the high cost of the Yuan universe strategy.
Cooperation with Qualcomm shows that Meta's upcoming headsets include high -end headsets code -named Cambria and low -cost version of QUEST head display, which will not completely use Meta's autonomous chip.At the same time, Meta's competitors, such as Apple, Amazon, and Google, are currently designed around the custom chip, such as M2, Graviton3 and Tensor to make product decisions. Meta has also set up a special team to do similar work since 2018.
Press releases on the cooperation between the two parties show that these Qualcomm chips will be "customized" according to the needs of META. However, it is unclear how much difference between Meta's "high -end equipment" and the hardware of other manufacturers. Other products are likely to strictly follow the reference design of Qualcomm Snapdragon XR.
It is reported in April this year that Meta's employees are working with the chip foundry to produce custom chips for the reality head display that has not yet been announced. It is also reported in the same month that Meta encountered some obstacles in the process of production custom chips, forcing it to use Qualcomm chips as replacement in the second-generation Ray-Bay smart glasses.
A spokesman for Meta said that META will not discuss the specific details of the evolution of product routes, nor will it comment on the planning chip's plan for Quest products. However, Meta's overall strategy for customizing chips is that there is no "one -size -fits -all approach" for technology used in future devices.
The spokesman said: "This may happen, we use ready -made chips, or cooperate with industry partners to customize, while exploring our own new type of chip solutions. It is also possible that we will at the same time in the same product at the same time at the same time in the same product. Use partners' products and customized solutions. Everything we do is to do their best to create the best Yuan universe experience. "
There are other signs that Meta's virtual reality and augmented reality business have shrunk. At present, Meta uses the Android system in the Quest header, but it is reported that the company is developing an independent operating system for virtual reality and augmented reality equipment. According to media reports, Meta suspended a project called XROS and may involve the operating system. For this report, Meta's response is that the company "is still developing a highly professional operating system for our equipment." However, Marka CEO Mark Zuckerberg said in 2021 that the "micro -core operating system" was still not unveiled.
The background of all this is that Meta is facing tremendous pressure.Due to Apple's adjustment of the privacy settings of iOS systems that affect precision advertising, META's revenue has fallen for the first time this year. Zuckerberg clearly stated that it plans to increase pressure on employees. He said: "I think, some of you may say that this place is not suitable for you. I have no opinion on this autonomous choice." At the same time, he bet on the Yuan universe strategy. Meta costs billions of dollars in this project, including augmented reality and virtual reality, but has encountered huge losses.
For Meta, this is a great risk. But from the current point of view, users of the Yuan universe conceived by META to visit Zuckerberg will continue to use chips from other manufacturers.