Apple's launch of the iPhone 14 series has reignited customers' enthusiasm for new phones, but to their surprise, the base version of the iPhone 14 has not sold well this time, and the iPhone 14 Pro series has gone from strength to strength.
But there seems to be something to this, with pre-launch rumours suggesting that the iPhone 14 series will widen the gap between the base and Pro versions.
By the time the actual iPhone 14 was released, the changes weren't obvious,So big wave users switched to the iPhone 14 Pro line, with the iPhone 14 Pro Max being the most popular.
There is also evidence that,In order to increase the production of Pro series, due to the low sales of iPhone 14 basic version, Foxconn dismantled the relevant production lines and upgraded them to Pro series production lines.
It's also enough to show that the iPhone 14 series has been well received and Apple has focused on the Pro series.
Apple is seeing high demand for the 6.7-inch iPhone 14 Pro Max, which could lead the company to further differentiate the next iPhone 15 Pro from the Pro M, according to renowned analyst Ming-Chi Kuo of Skywind International
In other words,Apple may add exclusive features to the iPhone 15 Pro Max to encourage more people to buy the bigger, more expensive device.
It revealed that Apple had asked its manufacturing partners to increase production of the iPhone 14 Pro model due to strong demand. Today, he noted that the iPhone 14 Pro Max accounted for about 60 percent of the total order growth for Pro models.
As demand for the iPhone 14 Pro model has grown, Apple has asked its suppliers to switch production from the base version of the iPhone 14 to the iPhone 14 Pro. Demand for Apple's iPhone 14 and iPhone 14 Plus. The obvious lack of success. .
But the Bloomberg reporter had a different viewNext year, Apple may introduce a new iPhone 15 Ultra to replace the iPhone 15 Pro Max, but the effect will be the same, to further differentiate the Pro from the Pro Max.
If you look at all the Unltra products in Apple's product range, they are all the strongest models in the product line.
For example, Apple just launched the Apple Watch Ultra, which Apple calls the strongest, most durable, and most powerful Apple Watch to date. The same M1 Ultra is being touted as the most powerful Apple Silicon chip to date.
So it's predictable that the iPhone 15 Ultra will also be the strongest model in the iPhone lineup.
This means that many new black technologies and specs will be exclusive to the 15 Ultra. For example, Type-C interface, and users have long been waiting for high power fast charge.
Not only that, but as previously revealed by Skywind analyst Ming-Chi Kuo, next year's iPhone 15 will be the only model with a subsea telephoto lens, not even the iPhone 15 Pro
It has been reported that Apple will continue the same configuration strategy as the current iPhone 14. The base version will use the chip of the previous generation Pro version, and the Pro version will use the strongest Apple chip of that year.
So at a blind guess,The Ultra will likely be Apple's strongest model of the year, with a host of new black tech features that aren't standard on the rest of the model.
As you can see, the iPhone 14 Pro Max explosion has also given Apple the confidence to launch a higher positioning iPhone 15 Pro Max, but the Pro version will not only differentiate from the screen, but will differentiate from the Ultra in other areas as well.