Beijing News Shell Financial News (reporter Bai Jin Lei) On the evening of November 17, NetEase's third quarter results conference, NetEase Chairman and CEO Lei Ding responded to the termination of the cooperation with Blizzard Entertainment said: "We very much hope to continue to represent Blizzard Games, to this end, but the difficulty of the negotiation is far more than expected. The key core terms, including long-term operations and player rights, were proposed by Blizzard, and these terms are unacceptable to us. We will work until the last moment to ensure players' information security and consumers' rights."
Earlier today, Blizzard Entertainment said in a statement on its headquarters investor website that the current licensing agreement with NetEase Inc. will expire on January 23, 2023, at which time it will suspend most of Blizzard's game services in mainland China. These include World of Warcraft, Hearthstone, Warcraft III: Rebirth, Overwatch, StarCraft series Diablo III, and Heroes of the Storm. Diablo: Immortal will be co-developed and published under a separate agreement between the two companies.
Late in the evening, NetEase responded in a letter to Blizzard's Game Players that it had to accept Activision Blizzard's decision to suspend cooperation with NetEase because it could not reach an agreement with Blizzard on key cooperation terms related to sustainable operations, the Chinese market and the core interests of players. Starting from 0:00 on January 24, 2023, Blizzard will suspend its game services in mainland China operated by Shanghai Wangzhiyi Network Technology Development Co., LTD. NetEase also said it will 'try its best to negotiate with Activision Blizzard to protect the interests of Chinese players.'
Editor Song Yuting
Proofread Liu Baoqing