News from IT House on January 26, according to the Wall Street Journal, people familiar with the matter revealedMeta, parent company of Facebook, will pay BuzzFeed millions of dollarsTo attract more creators to use the social media giant's platform.
As part of an agreement reached last year worth nearly $10 million (currently about 67.8 million yuan), BuzzFeed agreed to help generate creator content for Meta's platform, according to people familiar with the matterAnd train creators to expand their influence on the Internet.。
According to reports, in the early days, BuzzFeed was famous for its popular content of "viral transmission" such as lists and quizzes.It is helping creators understand what can resonate widely.。
Us media pointed out that this cooperation marks a new look in the cooperative relationship between the two companies. BuzzFeed's business is largely based on Facebook's viral content.