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Microsoft's full-screen AD push: Instructs users to set Edge as their default browser

via:快科技     time:2023/3/12 17:00:57     readed:57

Microsoft has been "sparing no effort" in promoting the Edge, even making a number of users a little difficult to understand the operation.

Now, Microsoft is taking the Edge promotion to a new level.

Recently, according to Neowin, a user discovered thatWhen Edge is opened, a full-screen page appears that even takes up the browser's title bar, preventing users from closing in the usual way.

微软全屏广告强推:引导用户将Edge设为默认浏览器

If you click "Start" as instructed on the full-screen page, a second page will appear,On this page, Microsoft will ask users to set Edge as their default browser.

微软全屏广告强推:引导用户将Edge设为默认浏览器

Fortunately, this modification is not mandatory,Instead of being forced to accept the advice, users can uncheck "Use Microsoft's recommended browser Settings."

From what we've heard so far, the full-screen AD appears right after the Edge update, which suggests that Microsoft is likely to gradually try to incorporate a more "effective" way to promote the browser beyond the promotional page.

It's worth noting that while Microsoft has come up with a lot of ideas to promote Edge,But in February, the Edge lost market share, not up, according to data research firm statcounter.

微软全屏广告强推:引导用户将Edge设为默认浏览器

translate engine: Youdao

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