World of Warcraft and other games have been suspended for more than two months, and Blizzard has previously said it will seek other ways to serve Chinese players. Today, Blizzard took an important step by launching a new international server. A key change is to support Wechat, Alipay and other domestically available means of payment.
Before the Asian service for domestic players there are many thresholds, of which monthly card payment is a big problem, many people can only buy online third-party merchants to provide point cards, troublesome and have a certain risk.
After this global service upgradeAfter this global service upgrade
This adjustment will reduce the difficulty for domestic players to play international servers by an order of magnitude, and help Blizzard attract more domestic players to global servers.
However, the price is that the cost of playing games has increased a lot. This global service is directly operated by Blizzard, so the price is the same as that in the United States, with a monthly card of HK $120, a quarterly card of HK $328 and a half-year card of HK $608.
Compared with the price of 75 yuan for monthly card and 360 yuan for half-year card discount in China.Compared with the price of 75 yuan for monthly card and 360 yuan for half-year card discount in China.
Global service prices directly operated by Blizzard have risen across the board, rising by at least 25% to 40%, adding some costs in exchange for reliable payment channels.
In addition, the cost of security orders and mobile phone number binding can not be ignored in order to improve security, but binding the port mobile phone number still needs curve means, and there will be an additional cost of dozens to hundreds of yuan.
In addition, another advantage of the new global service is that it can buy Blizzard's future games directly.For example, Diablo 4, the standard version starts at HK $549, which is almost 500 yuan.It is certainly more expensive than the third-party cross-district purchase, and the price of the original Asian service is also about 100 higher, depending on the player's choice.
Generally speaking, the other way mentioned by Blizzard to serve domestic players is now being realized. The new global service provides a better threshold for the game than the original Asian service. Coupled with the improvement in customer service, it gives national service players an additional choice, provided that they are willing to pay higher game fees.
As for the national service talked about by the new agent, there has been no movement recently. We have analyzed this matter before. There is some gap between Blizzard's demand and the current situation of domestic game companies. Blizzard and Blizzard must meet these two conditions in order to have a chance. Under the current environment, it is not easy to find, it is difficult to pick up Blizzard, and players can only accept reality little by little.
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